In The News Inc. Blog

Guest Post: Janine Crouch, In The News Account Executive

Do you have old newspaper articles lying around if so that's great news.

Guest Blogger: Account rep @ In The News Inc.

NOAA (National Oceanic and Atmospheric Administration), in the name of being environmentally friendly has instituted tons of regulations due the Magnusson Stevenson Act to keep fisheries sustainable. This act and the amendments therein are increasingly complicated and require a law degree nearly for deciphering. All data collected, according to the powers that be, indicate that nearly all fisheries are collapsing and unsustainable, however the data collected and the statistical inferences used are completely faulty.  Nonsensical data collection methods and outdated data are leading to draconian changes that are unnecessary.

Here's an awesome blog from our very own Centree Santiago:

Changing times often don’t appear at first to have many benefits. Many of us find it difficult to accept change since we are so accustomed and familiar with what was. But times do change and most of us see the benefits of the change eventually. It took us a while, a full year, but In the News is now an ardent advocate of social media.

The holiday season.  A season where we are reminded that it is better to give than to receive and that the gift shows how much thought and care  we put into choosing it for that "special" person.  Stressful at the best of times.  Even more stressful if you are an executive assistant buying for your boss.

This is tricky.  Really.  Think about it.  What are you going to give someone who has everything but still expects to get something?  You could give an article of clothing.  Very risky.  Fashion is a highly personal choice and buying the wrong tie or gloves, for example, isn't going to garner you any warm feelings.  And let's not even talk about sweaters, shall we? 

Jewelry.  Almost always a non-starter.  Unless the CEO wears cufflinks and you stumble upon a vintage set, stay away from buying your boss jewels.  Yes, even earrings. 

What about wine or spirits?  Assuming that alcohol is a gift appropriate for your boss, giving liquor as a gift is just not very imaginative.  In fact, you may be judged not on what you bought (it's liquor, for Pete's sake), but on how expensive that bottle of booze was.   Plus, it's called booze.  Enough said. 

Then there's the issue of how much to spend.  Another decision fraught with peril.  Spend too little?  Cheap.  Spend too much?  Extravagant.  Perhaps too extravagant.  And, if the gift-giving occurs at the holiday party, you're sure to be criticized for obviously trying to suck up to the boss.  Either way, others look at the amount you spent, not on what you bought . 

So what do you do?  How's this:  Have one or more articles (newspaper or magazine)  and/or positive press releases mounted and preserved into custom wall displays.  Or find all of the business cards you boss had as he worked his way up the ladder and have them laminated onto a birch wood base.  Either way, the result will be a beautiful custom wall plaque that any executive will gladly display with pride. 

And you can proudly give.  Because you have now given a gift that will not only be appreciated by that high-ranking executive but will have a positive impact on company morale as well.  A gift that will be fondly remembered for many years to come.  Even after you become the executive. 

One motto we have around here at In The News is that "Good News Still Happens." Even though there are stories about natural disasters causing horrible amounts of damage to cities and towns, there are still stories about people doing wonderful things in their neighborhood and community.

Even though it may still be too early to tell exactly which direction Hurricane Irene is going to go, it never hurts to be prepared. That way, if the hurricane does happen to come this way there will be no last minute scrambling. It is also interesting because this is the first hurricane that may touch U.S. land since Hurricane Ike in 2008.

Today we're going to take a look at a company that practically paved the way for the after market performance industry for the American V-Twin motor. The company that I'm referring to is S&S Cycle, they work quietly in the hills of Viola, Wisconsin. S&S Cycle has been around for 50+ years and they're still going strong manufacturing after market parts for the American V-Twin Engine. They must be doing something right! S&S Cycle broke the land speed record in the mid-eighties of 276 mph.